Italian bathroom manufacturer INDA has unveiled a real-time 3D configurator ahead of Salone del Mobile, opening tomorrow. Enabling retailers to design, visualise and price bespoke bathrooms within a single showroom interaction, the software has been developed in collaboration with Cyncly.
The platform is powered by 3CAD Next, a visual Configure, Price, Quote (vCPQ) solution that transforms complex product specifications into interactive, photorealistic environments.
Debut during Milan Design Week
The configurator is being showcased as part of Milan Design Week 2026, where INDA has created a dedicated demonstration area within its stand to present the technology in action.
Its introduction signals a notable step for both companies. INDA becomes one of the first European bathroom manufacturers to implement real-time 3D configuration at scale, while Cyncly marks its first presence at the internationally recognised design event.
From concept to quotation in one sitting
Designed as a fully branded, cloud-based tool, the configurator allows showroom consultants to collaborate directly with customers, building tailored bathroom schemes in real time.
Users can explore layouts, finishes and product combinations through high-resolution 3D visuals, while the system simultaneously generates accurate quotations based on integrated pricing rules.
This enables projects to move seamlessly from configuration to confirmed order, reducing manual input and supporting a more efficient transition into manufacturing.
Claudio Martinolli, marketing director at INDA, said the tool reflects a shift in how bathroom projects begin: “The customer experience starts long before a showroom visit. With 3CAD Next, retailers can confidently shape and refine the project their customers have in mind, with a high level of customisation.”
Streamlining the bathroom sales journey
Bathroom purchasing has traditionally involved multiple stages, from initial consultations and sample reviews to manual quotations and repeat showroom visits.
INDA’s new platform is designed to simplify this process by consolidating design, visualisation and pricing into a single interface. Retailers can develop a scheme alongside the customer, visualise the outcome instantly and provide a quotation on the spot.
For showroom partners, this approach is expected to shorten sales cycles, improve conversion rates and reduce errors linked to manual specification entry.
Andrea Gnoato of Cyncly said the collaboration highlights the potential of digital tools to enhance customer experience across configurable product sectors, particularly in bathroom and furniture design.
Towards more immersive retail environments
The launch reflects a wider shift within the interiors industry towards experience-led showrooms, where digital tools play a central role in both design exploration and purchasing decisions.
By combining real-time visualisation with integrated pricing and production workflows, INDA’s configurator bridges the gap between inspiration and transaction — enabling a more immediate, engaging and efficient retail experience.
Live demonstrations of the configurator are taking place at Hall 6, Stand A34–A36 throughout Salone del Mobile 2026.
