NKBA Global Connect has welcomed ABIMÓVEL, the Brazilian Furniture Industry Association, as a Strategic Alliance Partner, strengthening links between the North and South American furniture and interiors sectors.
The partnership forms part of NKBA Global Connect’s international business development programme, designed to help global brands explore opportunities within the North American kitchen and bathroom market through market insight, networking and strategic support.
Representing more than 22,800 companies, ABIMÓVEL has supported Brazil’s furniture industry for almost 50 years, promoting innovation, sustainability, design and international growth. Brazil is currently the largest furniture producer in Latin America and the seventh largest globally.
Geraldine Morrison, chief partnerships officer, domestic & global brands at NKBA, said: “We are delighted to welcome ABIMÓVEL as an NKBA Global Connect Strategic Alliance Partner. Working together will help foster stronger dialogue and create new business opportunities between our markets.”
The collaboration follows recent discussions between NKBA and ABIMÓVEL at Salone del Mobile.Milano, where NKBA visited the Brazil Pavilion to explore opportunities for future cooperation ahead of KBIS 2027.
Cândida Cervieri, executive director of ABIMÓVEL, added: “We are proud to join NKBA in expanding opportunities for our members within the North American kitchen and bath market. Supporting the internationalisation of Brazil’s furniture sector remains a key priority for us.”
NKBA Global Connect supports international brands looking to enter the North American market through access to research, industry expertise and networking opportunities across the kitchen and bathroom sector.