Ideal Standard (UK) Ltd


The Bathroom Works, National Avenue, Kingston Upon Hull, East Riding of Yorkshire
HU5 4HS

Telephone: 01482 346461

Fax: 01482 445886

Ideal Standard launches SoftMood bathroom collection
View image of Ideal Standard launches SoftMood bathroom collectionIdeal Standard launcged today its new bathroom collection, SoftMood. Characterized by its soft and rounded design with high tech solutions, the reliable product features of Softwood help create a warm and comfortable bathroom experience.

SoftMood follows the recent trend towards organic and round shapes. The selection from Ideal Standard includes basins, furniture units and accessories with sizes to suit all requirements. SoftMood creates personal solutions with a wide range of products lending itself to integrated design, easy cleaning and storage solutions.

The ceramic is designed by one of Italy’s most successful designers, Franco Bertoli. The range includes hand wash basins, vanities, pedestal and semi pedestal basins as well as semi countertop and vessel versions. There are three WC options, close coupled, back to wall and wall hung, along with a choice of floor standing and wall hung bidets.

The Ideal Standard SoftMood collection is designed by leading design house Artefakt. There are a variety of models of basin, drawer and storage units, each with push to open doors and drawers to eliminate the need for handles for effortless functionality and sleek aesthetics. Units are available in four finishes including one Walnut finish and can be perfectly integrated with the ceramic and accessories.

To complement the furniture and ceramics a comprehensive mirror and accessory range is also available. Options include LED lighting, mirrored cabinets with full storage capacity, all mirrors (with the exception of the guest solution) has an anti steam/fog system. Accessories feature frosted glass with a chrome finish and inviting shapes to bring true enjoyment in the bathroom. Ideal Standard SoftMood adds that luxurious final touch to help make every moment in the bathroom count.


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Date added: Jan 10, 2012

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