Dansani
Telephone: 0045 73 22 29 00
Dansani have launched an aspirational, user friendly brochure and price list. Designed to unite their ‘Mido’, ‘Luna’, ‘Special Collection’ and ‘Zaro’ bathroom furniture ranges. Each range previously had its own separate brochure, which included an integrated comprehensive price list. The new 180 page brochure features ‘Mido’, a stylish and high spec budget range alongside their popular mid market priced ‘Luna’ rang. Also included is Dansani's ‘Special Collection’ and Luxurious their high end,‘Zaro’ range.
The new brochure showcases new product lines for each range and gives the retail customer useful cost illustrations for each room sets illustrated. The brochure has been beautifully photographed in lifestyle settings. A comprehensive price list for the four ranges is published separately
UK Sale Director, Christian Asmussen commented “There are several reasons for bringing the four ranges together in one brochure. First of all to improve consumer awareness of the availability of all four product ranges. In the past, retail customers who wish to specify a luxury product like Zaro for their master bathroom or en-suite were not always aware that there were cheaper alternatives for other bathrooms and smaller vanity’s elsewhere in their home resulting in lost sales opportunities.
The new brochure clearly presents a message that Dansani have a stylish solution for bathrooms and vanity’s of any size and budget.
A separate price list for the four combined ranges further illustrates the price differentials between the ranges as well as answering the call from several of our dealers to separate the prices from the main brochure allowing them to get more involved in recommending what they feel is the right product for their customer.”
The new brochure comes is also available as an e-version on Dansani's re-launched website.
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Date added: Jan 25, 2012
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